Shantou Yingji Cosmetic Co., Ltd. Supplier Evaluation

Executive Summary

Shantou Yingji Cosmetic Co., Ltd. is a Guangdong, China-based cosmetics supplier with a reported factory area of 27,000+㎡ and 310+ staff, indicating a relatively strong manufacturing base for beauty and personal care products. The supplier has meaningful platform credibility, supported by 11 years as an Gold Supplier, Trade Assurance availability, verified supplier status, and compliance-related tags such as Finished Product Inspection and Warranty Available. Its recent business performance shows 100+ orders and CN¥338K+ transaction value over the past six months, with a store rating of 4.7 and 30+ reviews. This suggests validated but not exceptionally high-volume commercial activity. Delivery reliability is strong, with a 96.9% on-time dispatch rate. The supplier appears suitable for buyers seeking low-MOQ cosmetic items, especially lip care and moisturizing products, with platform-backed transaction protection. Key limitations include limited review volume and insufficient data on full customization capability.

Detailed Analysis

1. Company Strength — 20 Points

Basis

• Company name: Shantou Yingji Cosmetic Co., Ltd.
• Location: Guangdong, China
• Factory area: 27,000+㎡
• Employees: 310+ staff
• Verified supplier / factory audit status: True

Elaboration

The supplier reports a sizable factory footprint of over 27,000㎡ and more than 310 employees. In procurement terms, this indicates a manufacturing organization with relatively solid production infrastructure and workforce capacity. The presence of verified supplier status further strengthens the credibility of its manufacturing claims, as it suggests that the supplier has undergone some form of platform or factory verification process.

The provided product list focuses on cosmetic and skincare-related items, particularly lip repair serum, hyaluronic acid moisturizing products, vitamin C collagen products, and low-MOQ cosmetic items. The factory scale appears sufficient to support recurring wholesale orders and potentially multi-SKU procurement, based strictly on the available data.

Scoring Rationale

The supplier demonstrates stronger-than-average company strength due to its factory size, employee base, and verified supplier status. A 27,000+㎡ facility and 310+ staff exceed the profile of a small workshop and align more closely with a medium-to-large manufacturing supplier. However, the data does not provide additional details such as annual output, production lines, equipment count, or international factory certifications, so a perfect score is not justified.

Final Score

18 / 20

2. Platform & Compliance Credibility — 20 Points

Basis

• Gold Supplier: True
• Gold Supplier tenure: 11 years
• Trade Assurance: True
• Verified supplier: True
• Certification / industry tags:
• Low MOQ for customization
• Warranty available
• Finished product inspection

Elaboration

The supplier has been listed as an Gold Supplier for 11 years, which is a strong indicator of long-term platform presence. Trade Assurance availability provides buyers with transaction protection mechanisms on the platform. The verified supplier status adds another layer of credibility, while the presence of Finished Product Inspection and Warranty Available tags suggests that the supplier has at least basic quality and after-sales-related process visibility.

The “Low MOQ for customization” tag indicates some degree of customization support, but the data does not confirm full customization capability. Therefore, while the platform credibility is strong, customization compliance depth cannot be fully assessed from the provided information.

Scoring Rationale

An 11-year Gold Supplier history, Trade Assurance support, verified supplier status, and multiple credibility-related tags represent a strong platform compliance profile. This places the supplier in the high-confidence range. The score is slightly below full marks because the provided data does not include detailed third-party certifications, product safety certifications, cosmetics regulatory documentation, or complete factory audit reports.

Final Score

19 / 20

3. Business Performance — 20 Points

Basis

• Orders in the past 6 months: 100+
• Transaction value in the past 6 months: CN¥338K+
• Store rating: 4.7
• Reviews: 30+

Elaboration

The supplier has recorded more than 100 orders over the past six months, showing active commercial engagement on the platform. The transaction value of CN¥338K+ indicates measurable sales activity, though it does not represent very high-volume transaction performance based on the available figures. The store rating of 4.7 is positive, suggesting general buyer satisfaction. However, the review count of 30+ is moderate rather than extensive.

This performance profile indicates that the supplier has real order validation and some level of market acceptance, but the available data does not demonstrate very large-scale buyer traction or high-volume transaction dominance.

Scoring Rationale

The supplier’s business performance is stable and commercially validated. More than 100 orders in six months is a positive signal, and CN¥338K+ transaction volume confirms active sales. However, the review base is not large, and the transaction amount is moderate. The 4.7 rating supports a favorable assessment, but the relatively limited number of reviews prevents the supplier from being scored in the top range.

Final Score

16 / 20

4. Service Capability — 10 Points

Basis

• Communication response time: ≤2h
• Customization-related tag: Low MOQ for customization
• Full Customization: Insufficient Data

Elaboration

The supplier’s reported response time of within two hours is acceptable for international B2B communication and suggests reasonable responsiveness. The presence of a “Low MOQ for customization” tag indicates that the supplier may support some customization activities at smaller order quantities. However, the data does not confirm whether the supplier supports full customization, such as private label development, formula adjustment, packaging design, or OEM/ODM development.

Therefore, the service capability can be considered solid for basic inquiry handling and potentially low-MOQ customized orders, but not enough data is available to classify the supplier as having advanced customization capabilities.

Scoring Rationale

The response time is good but not within the ≤1 hour range required for the highest service score. The supplier has evidence of low-MOQ customization support, but full customization capability is not confirmed. As a result, the supplier fits the “normal response with basic customization capability” range rather than the premium service category.

Final Score

7 / 10

5. Delivery Performance — 10 Points

Basis

• On-time dispatch rate: 96.9%

Elaboration

The supplier reports a 96.9% on-time dispatch rate, which is a strong delivery performance indicator. A rate above 90% generally reflects reliable order execution and scheduling discipline. For buyers, this suggests a lower risk of shipment delay compared with suppliers operating below the 90% benchmark.

The data does not provide average lead time, logistics methods, peak season performance, or historical dispute rates, so the analysis is limited to the reported on-time dispatch rate.

Scoring Rationale

According to the scoring standard, an on-time dispatch rate above 90% qualifies for the 9–10 point range. At 96.9%, the supplier demonstrates strong delivery reliability. Since the data does not include additional delivery risk indicators, a high score is justified based on the available metric.

Final Score

10 / 10

6. Quality & Customer Feedback — 20 Points

Basis

• Store rating: 4.7
• Reviews: 30+
• Finished Product Inspection: True, based on provided certification / industry tag
• Verified supplier / factory verification: True
• Warranty available: True

Elaboration

The supplier’s 4.7 store rating indicates generally positive customer feedback. The presence of Finished Product Inspection is a meaningful quality-control signal, especially for cosmetic products where product consistency and packaging condition are important. Verified supplier status further supports credibility regarding factory or supplier background.

However, the number of reviews is only 30+, which is not sufficient to classify the supplier as having a large customer feedback base. The data also does not include specific defect rates, product compliance certificates, cosmetics safety test reports, customer complaint ratios, or detailed inspection procedures.

Scoring Rationale

The supplier has a good rating, verified status, and Finished Product Inspection support, which together indicate a reasonably strong quality assurance foundation. The warranty tag also adds some confidence regarding after-sales support. Nevertheless, the review count is moderate and detailed quality documentation is not provided. Therefore, the supplier deserves a strong but not top-tier score.

Final Score

17 / 20

Total Score

Procurement Recommendation

Recommendation: Recommended for cooperation with controlled order scaling.

Shantou Yingji Cosmetic Co., Ltd. shows strong overall supplier fundamentals, especially in factory scale, platform credibility, delivery reliability, and verified supplier status. The company is suitable for buyers seeking cosmetic and lip care products with low MOQ options, particularly small to medium-sized importers, online retailers, beauty distributors, and buyers who prefer Trade Assurance-backed transactions.

Suitable customer types:
- Buyers sourcing low-MOQ cosmetic products
- E-commerce sellers testing beauty SKUs
- Distributors requiring moderate-volume cosmetic supply
- Buyers prioritizing verified suppliers with Trade Assurance

Main risk points:
- Review volume is only 30+, which limits customer feedback depth.
- Full customization capability is not confirmed; marked as Insufficient Data.
- No detailed product compliance certificates, cosmetic safety documentation, or production capacity figures were provided.
- Business performance is stable but not at a very high transaction scale based on the provided CN¥338K+ six-month transaction value.

Growth potential:
The supplier has clear growth potential due to its sizable factory base, 11-year Gold Supplier history, strong on-time dispatch rate, and existing platform transaction activity. If further documentation confirms product compliance, customization depth, and quality-control procedures, the supplier could become a stronger candidate for larger or longer-term procurement programs.