Jiangsu Hicreate Entertainment Co., Ltd. Supplier Evaluation

Executive Summary

Jiangsu Hicreate Entertainment Co., Ltd. is a China-based supplier located in Jiangsu, offering board game-related products such as backgammon sets, snake and ladders games, ludo sets, and checkerboard game sets. Based on the provided data, the company appears to be a small-scale but operationally active supplier, with a factory area of 1,700+㎡ and 20+ staff. Its strongest advantages are platform credibility and delivery reliability, supported by 11 years as an Gold Supplier, Trade Assurance, supplier verification, finished product inspection, and a 98.9% on-time dispatch rate. Business performance is also solid, with 100+ orders and CN¥6.7M+ transaction value in the past six months, although the review count is limited at 9. This supplier is most suitable for buyers seeking board game products with moderate MOQs, verified platform protection, and reliable delivery, while larger enterprise buyers should further verify production scalability and quality consistency before major procurement commitments.

Detailed Analysis

1. Company Strength

Basis
- Factory location: Jiangsu, China
- Factory area: 1,700+㎡
- Staff size: 20+ staff
- Verified supplier: True
- Factory certification details: Insufficient Data

Elaboration
The supplier has a defined factory location, measurable production space, and a stated workforce. A 1,700+㎡ facility with 20+ staff indicates basic in-house production or assembly capability, but the scale is relatively small compared with larger industrial manufacturers. The verified supplier status improves credibility, but no detailed factory audit report, production line count, annual capacity, equipment list, or formal factory certification data is provided.

Scoring Rationale
The company demonstrates real operating capacity rather than being purely trading-profile based. However, the relatively limited staff size and modest factory area restrict confidence in large-volume or highly complex production scalability. The verified supplier status supports baseline reliability, but the absence of detailed factory certification or capacity data prevents a higher score.

Final Score
12 / 20

2. Platform & Compliance Credibility

Basis
- Gold Supplier: True
- Gold Supplier duration: 11 years
- Trade Assurance: True
- Verification: Verified supplier stated as True
- Certification / industry tags: Finished product inspection, OEM for well-known brands, ODM service available, Minor customization

Elaboration
The supplier has a strong platform history, with 11 years as a Gold Supplier and Trade Assurance support. These are meaningful indicators of platform continuity and transactional protection. The presence of Finished Product Inspection and ODM/minor customization tags further improves platform profile completeness. However, no independent third-party certification names, compliance certificates, or detailed audit documents are provided.

Scoring Rationale
The long Gold Supplier history and Trade Assurance availability provide a strong credibility foundation. Supplier verification and inspection-related tags make the platform profile relatively complete. The score is not maximized because certification evidence beyond platform labels is not available in the provided data.

Final Score
18 / 20

3. Business Performance

Basis
- Orders in past 6 months: 100+
- Transaction value in past 6 months: CN¥6.7M+
- Store rating: 5.0
- Review count: 9

Elaboration
The supplier shows active recent transaction performance, with more than 100 orders and CN¥6.7M+ in transaction value over the past six months. This indicates market activity and buyer conversion on the platform. The 5.0 store rating is positive, but the review base is limited, with only 9 reviews, which reduces the statistical strength of the rating.

Scoring Rationale
The order count and transaction value are strong indicators of commercial traction, especially for the provided product category. However, the limited number of reviews means customer feedback validation is not yet broad enough to fully confirm consistency across many buyers. Overall, the supplier shows stable and above-average business performance, but not enough review depth for a top-tier score.

Final Score
17 / 20

4. Service Capability

Basis
- Communication response time: ≤3h
- Customization tags: ODM service available, Minor customization
- Full Customization: Insufficient Data

Elaboration
The supplier’s response time of within three hours indicates acceptable communication efficiency, though it does not meet the strongest benchmark of response within one hour. The availability of ODM service and minor customization suggests some flexibility for product adaptation. However, the data does not confirm Full Customization capability.

Scoring Rationale
Service capability is adequate for standard inquiries, moderate customization, and routine procurement communication. The lack of confirmed Full Customization and the response time being slower than the highest benchmark limit the score. This supplier appears suitable for buyers needing basic to moderate customization rather than highly complex custom development.

Final Score
7 / 10

5. Delivery Performance

Basis
- On-time dispatch rate: 98.9%

Elaboration
The supplier’s 98.9% on-time dispatch rate is a strong indicator of delivery reliability. This exceeds the 90% threshold for the highest scoring range. No additional logistics data, average lead time, or late shipment breakdown is provided.

Scoring Rationale
Based strictly on the provided on-time dispatch rate, delivery performance is excellent. The supplier demonstrates strong reliability in meeting dispatch commitments, which is important for buyers managing seasonal demand, inventory planning, or repeat replenishment orders.

Final Score
10 / 10

6. Quality & Customer Feedback

Basis
- Store rating: 5.0
- Review count: 9
- Finished Product Inspection: Present
- Verified supplier / factory-audited supplier: True
- Detailed defect rate or inspection report: Insufficient Data

Elaboration
The supplier has a perfect 5.0 store rating and a Finished Product Inspection tag, both of which support quality credibility. The verified supplier status also strengthens trust. However, the review count is only 9, which limits the reliability of the rating as a broad customer feedback indicator. No defect rate, inspection standard, sample approval process, or detailed quality control documentation is provided.

Scoring Rationale
The supplier has positive quality indicators, especially the 5.0 rating and Finished Product Inspection label. Nevertheless, the limited review volume and lack of detailed inspection data prevent the supplier from being classified as having a fully proven quality system. The score reflects good baseline quality credibility with moderate feedback depth.

Final Score
16 / 20

Total Score

80 / 100

Procurement Recommendation

Cooperation is recommended for buyers seeking board game products with verified platform protection, moderate MOQs, reliable dispatch performance, and basic ODM or minor customization support. The supplier is suitable for small to medium-sized importers, online retailers, promotional product buyers, and distributors needing standard board game SKUs.

Key risks include limited factory scale, only 20+ staff, modest factory area, low review count, and insufficient data on formal factory certifications, production capacity, defect rates, and Full Customization capability. Growth potential is positive due to 11 years of Gold Supplier history, CN¥6.7M+ recent transaction value, 100+ recent orders, and strong on-time dispatch performance. For large-volume or brand-sensitive procurement, buyers should request factory audit documents, samples, QC procedures, and production capacity confirmation before placing major orders.