Phoenix (Z.S) Hardware & Electrical Co., Ltd. Supplier Evaluation

Executive Summary

Phoenix (z.s) Hardware & Electrical Co., Ltd. is a China-based supplier located in Guangdong, with a reported factory area of over 20,000㎡ and more than 110 staff. Based on the provided data, the company appears to be a medium-sized manufacturing supplier with verified supplier status, Gold Supplier membership for 9 years, Trade Assurance support, and platform labels including Finished Product Inspection, ODM service availability, warranty availability, and social responsibility. Its recent business performance shows limited order volume, with 8 orders in the past six months, but a relatively high transaction value of CN¥2.4M+, indicating fewer but potentially larger-value transactions. The supplier has a 5.0 store rating, though the review base is very small at only 4 reviews. Delivery performance is strong, with a 100.0% on-time dispatch rate. This supplier may be suitable for buyers seeking medium-scale electric hardware or appliance-related sourcing with platform-backed transaction protection, but buyers should further verify quality consistency due to limited customer feedback volume.

Detailed Analysis

1. Company Strength

Basis

• Factory area: 20,000+㎡
• Staff size: 110+ staff
• Verified supplier: True
• Factory province: Guangdong, China

Elaboration

The supplier has a reported manufacturing footprint of over 20,000㎡ and more than 110 employees, which indicates a meaningful operational base rather than a small trading setup. The presence of verified supplier status provides additional confidence that the company has undergone some form of supplier verification on the platform. However, the data does not include detailed production line numbers, annual output, equipment lists, factory audit reports, or capacity utilization figures.

Scoring Rationale

The company demonstrates characteristics of a stable medium-sized factory. The factory area is relatively substantial, and the employee count supports basic to moderate production capability. Verified supplier status strengthens credibility, but the absence of detailed production capacity data prevents classification as a large-scale, highly mature supply chain operation.

Final Score

17 / 20

2. Platform & Compliance Credibility

Basis

• Gold Supplier: True
• Gold Supplier duration: 9 years
• Trade Assurance: True
• Certification / industry labels: Socially responsible, Warranty available, Finished product inspection, ODM service available

Elaboration

The supplier has a long-standing Gold Supplier profile of 9 years, which is a positive indicator of platform continuity. Trade Assurance support adds transaction protection for buyers. The listed platform labels also indicate a relatively complete commercial credibility profile, especially with Finished Product Inspection and warranty availability.

Scoring Rationale

A 9-year Gold Supplier history, Trade Assurance support, and multiple credibility-related labels provide strong platform backing. The data shows a relatively complete platform credibility structure. However, no independent third-party certification names or detailed audit documents are provided, so the score remains slightly below the maximum.

Final Score

19 / 20

3. Business Performance

Basis

• Orders in past 6 months: 8
• Transaction value in past 6 months: CN¥2.4M+
• Store rating: 5.0
• Number of reviews: 4

Elaboration

The supplier’s recent order count is low at 8 orders over the past six months, but the transaction amount is relatively high at over CN¥2.4M. This suggests that the supplier may handle fewer but higher-value transactions. The 5.0 store rating is strong, but the review count of only 4 limits the statistical reliability of the rating.

Scoring Rationale

Business performance is mixed. The transaction value demonstrates meaningful commercial activity, but the low order count and very limited review volume reduce the strength of market validation. The supplier appears commercially active, but not yet strongly validated by a broad base of recent buyers.

Final Score

15 / 20

4. Service Capability

Basis

• Communication response time: ≤5h
• ODM service available: listed in platform labels
• Full Customization: Insufficient Data

Elaboration

The supplier’s stated response time of within 5 hours is acceptable for general sourcing communication, though it does not meet the highest service benchmark of response within 1 hour. ODM service availability indicates some level of customization or product development support. However, the data does not confirm Full Customization capability.

Scoring Rationale

The supplier demonstrates reasonable service responsiveness and has ODM capability listed, which supports basic customization needs. Because response time is not within the top-tier range and Full Customization is not confirmed, the supplier should be scored as having solid but not exceptional service capability.

Final Score

7 / 10

5. Delivery Performance

Basis

• On-time dispatch rate: 100.0%

Elaboration

The supplier’s reported on-time dispatch rate is 100.0%, which is the strongest delivery indicator in the provided dataset. This suggests reliable fulfillment performance for orders reflected in the platform data.

Scoring Rationale

According to the scoring standard, an on-time dispatch rate above 90% qualifies for the 9–10 point range. Since the supplier reports 100.0%, it deserves the maximum score for this dimension based strictly on the provided data.

Final Score

10 / 10

6. Quality & Customer Feedback

Basis

• Store rating: 5.0
• Review count: 4
• Finished Product Inspection: listed
• Factory Verification / verified supplier: True

Elaboration

The supplier has a perfect 5.0 store rating, which is positive, and it has Finished Product Inspection listed as a platform label. Verified supplier status also supports a basic quality assurance profile. However, the review count is only 4, which is too limited to confirm broad customer satisfaction or long-term quality consistency.

Scoring Rationale

The quality assurance indicators are favorable, especially Finished Product Inspection and verified supplier status. However, customer feedback volume is insufficient to support a top-tier quality score. The supplier shows good quality signals, but the limited review base creates uncertainty.

Final Score

16 / 20

Total Score

84 / 100

Procurement Recommendation

Phoenix (z.s) Hardware & Electrical Co., Ltd. is recommended for conditional cooperation, especially for buyers seeking a medium-sized Guangdong-based supplier with platform credibility, Trade Assurance protection, verified supplier status, and strong delivery performance.

The supplier is most suitable for: - Buyers requiring medium-scale procurement - Buyers who value Trade Assurance and platform-backed supplier credibility - Buyers interested in ODM-capable suppliers - Buyers comfortable conducting additional pre-order verification

Main risks: - Low recent order count: only 8 orders in the past six months - Limited review base: only 4 reviews despite a 5.0 rating - Full Customization capability: Insufficient Data - Detailed production capacity and audit documentation: Insufficient Data

Growth potential appears positive based on the supplier’s factory size, 9-year Gold Supplier history, CN¥2.4M+ recent transaction value, and 100.0% on-time dispatch rate. For procurement use, sample validation, quality inspection terms, and clear delivery milestones are recommended before larger-volume orders.