Shenzhen Zhuoyue Crafts And Gifts Co., Ltd. Supplier Evaluation

Executive Summary

Shenzhen Zhuoyue Crafts And Gifts Co., Ltd. is a China-based supplier located in Guangdong, with a reported factory area of over 2,700㎡ and more than 150 staff. Based on the provided data, the company appears to be a medium-sized supplier with verified supplier status, Gold Supplier membership for 5 years, Trade Assurance support, and product/service tags including Finished Product Inspection, Full Customization, ODM service, and Minor Customization. Its recent platform performance is strong, with 700+ orders and CN¥1.2M+ transaction volume over the past six months, supported by a 4.9 store rating and 200+ reviews. Delivery performance is also solid, with a 92.3% on-time shipment rate. The supplier is most suitable for buyers seeking notebook or stationery gift products with customization needs, relatively low MOQ, and platform-backed transaction protection. Key caution areas include limited product scope in the provided data and no detailed certification documents beyond platform labels.

Detailed Analysis

1. Company Strength

Basis
- Factory location: Guangdong, China
- Factory area: 2,700+㎡
- Staff size: 150+ staff
- Verified supplier: True

Elaboration
The supplier has a defined physical production base with over 2,700㎡ of factory space and more than 150 employees. This indicates a moderate operating scale rather than a very small workshop. The verified supplier status adds credibility to the existence and basic legitimacy of the company’s operating setup.

Scoring Rationale
The company demonstrates stable medium-scale production capacity through its factory size and workforce. However, the provided data does not show very large-scale infrastructure, multiple production sites, advanced capacity figures, or detailed factory audit reports. Therefore, it fits best within the “medium stable factory” range rather than the top-tier large-scale supply chain category.

Final Score
16 / 20

2. Platform & Compliance Credibility

Basis
- Gold Supplier: True
- Gold Supplier duration: 5 years
- Trade Assurance: True
- Verified supplier: True
- Certification/industry tags: Finished Product Inspection, Full Customization, ODM service available, Minor customization

Elaboration
The supplier has several key platform credibility indicators, including Gold Supplier status, 5 years of platform history, Trade Assurance, and verified supplier status. These factors provide a reasonable level of transaction security and platform-backed credibility.

Scoring Rationale
The supplier shows a strong compliance and platform credibility profile, especially due to Trade Assurance and 5 years as a Gold Supplier. The certification/tag information is useful, but the data does not include detailed third-party certificates, audit reports, or specific international compliance certifications. As a result, the supplier scores strongly but not at the absolute maximum level.

Final Score
18 / 20

3. Business Performance

Basis
- Orders in past 6 months: 700+
- Transaction value in past 6 months: CN¥1.2M+
- Store rating: 4.9
- Reviews: 200+

Elaboration
The supplier has a strong recent transaction record on the platform. More than 700 orders and CN¥1.2M+ in transaction value over six months indicate active buyer demand and commercial validation. A 4.9 rating supported by 200+ reviews further strengthens confidence in market acceptance.

Scoring Rationale
The combination of high order volume, meaningful transaction value, high store rating, and substantial review count supports a high score. The only limitation is that the data does not provide repeat buyer rate, dispute rate, refund rate, or buyer geographic distribution, so the assessment cannot fully confirm long-term customer retention quality.

Final Score
19 / 20

4. Service Capability

Basis
- Response time: ≤2h
- Full Customization: Available
- ODM service: Available
- Minor customization: Available

Elaboration
The supplier demonstrates customization capability across multiple levels, including full customization, ODM service, and minor customization. The response time of within 2 hours suggests acceptable communication efficiency for sourcing and quotation discussions.

Scoring Rationale
The supplier has strong customization indicators, which is valuable for gift and stationery buyers. However, the response time is not within the ≤1 hour threshold required for the highest service score. There is also no data on dedicated account managers, multilingual support, sampling speed, or after-sales handling.

Final Score
8 / 10

5. Delivery Performance

Basis
- On-time shipment rate: 92.3%

Elaboration
A 92.3% on-time shipment rate indicates that the supplier generally performs well in delivery reliability. This is important for buyers managing campaign-based, seasonal, or customized gift orders where delivery timing can directly affect project execution.

Scoring Rationale
According to the scoring standard, an on-time shipment rate above 90% falls into the 9–10 point range. Since the rate is above the threshold but not close to perfect, a strong but not maximum score is appropriate.

Final Score
9 / 10

6. Quality & Customer Feedback

Basis
- Store rating: 4.9
- Reviews: 200+
- Finished Product Inspection: Available
- Verified supplier: True

Elaboration
The supplier has a high customer rating and a meaningful number of reviews, suggesting generally positive buyer feedback. The Finished Product Inspection tag indicates that some form of final product inspection process is available, which supports quality control credibility.

Scoring Rationale
The supplier performs well in customer feedback and has basic quality assurance indicators. However, the provided data does not include detailed inspection standards, defect rates, sample approval procedures, factory audit documentation, or formal quality certifications. Therefore, the supplier deserves a high score, but not the maximum.

Final Score
18 / 20

Total Score

88 / 100

Procurement Recommendation

Cooperation is recommended for buyers seeking customized notebook, stationery, or gift-related products with relatively low MOQ and platform protection. The supplier is suitable for small to medium-sized importers, promotional gift buyers, e-commerce sellers, and brands requiring customization or ODM support.

Main risks include limited product data provided, no detailed third-party certification documents, no disclosed defect rate, and no information on export markets or major customer references. Growth potential appears positive based on strong recent order volume, CN¥1.2M+ six-month transaction value, high rating, customization capability, and solid delivery performance. Overall, this supplier can be considered a strong candidate for trial orders and scalable cooperation after sample validation and quality confirmation.