Guangdong Built Electronic Appliance Manufacture Co., Ltd. Supplier Evaluation

Executive Summary

Guangdong Built Electronic Appliance Manufacture Co., Ltd. is a Guangdong-based Chinese supplier offering built-in microwave-related appliance products, with listed models including 20L, 44L, 24-inch, 30-inch, and 60cm built-in microwave categories. The supplier shows strong platform credibility through 12 years as an Gold Supplier, Trade Assurance support, and verified supplier status. Commercial activity is moderate, with 60+ orders and CN¥270.4K+ transaction value over the past six months, supported by a high store rating of 4.9 but a relatively limited review base of 10+ reviews. Operational scale appears small to modest, with a 3,200+㎡ factory area and 10+ staff, although supplier verification provides some credibility. Service responsiveness is acceptable but not fast, with response time within 7 hours. Delivery performance is a key weakness, as the on-time delivery rate is only 77.1%. This supplier is more suitable for buyers seeking verified platform-backed appliance sourcing with low MOQ flexibility, while delivery reliability should be carefully managed.

Detailed Analysis

1. Company Strength

Basis
- Factory location: Guangdong, China
- Factory area: 3,200+㎡
- Employees: 10+ staff
- Verified supplier: True

Elaboration
The supplier has a physical factory presence in Guangdong with a reported factory area of over 3,200㎡. This indicates a basic manufacturing or assembly capacity, but the employee count of only 10+ staff suggests a relatively small operational team. The verified supplier status improves confidence that the company has undergone some form of platform or supplier verification.

Scoring Rationale
The supplier cannot be classified as a large-scale stable supply chain because the staff size is limited and there is no data showing large production capacity, automated lines, annual output, or multiple facilities. However, the factory area and verified supplier status support the conclusion that it has basic production capability rather than being purely trading-oriented.

Final Score
12 / 20

2. Platform & Compliance Credibility

Basis
- Gold Supplier: True
- Gold Supplier duration: 12 years
- Trade Assurance: True
- Supplier verification: True
- Certification / platform labels: “Response time ≤7h”, “On-time delivery 77.1%”

Elaboration
The supplier demonstrates strong platform credibility, especially through 12 years of Gold Supplier membership and Trade Assurance support. Verified supplier status further strengthens confidence in platform-level legitimacy. However, no independent product certifications, factory audit certificates, or compliance documents are provided in the available data.

Scoring Rationale
A 12-year Gold Supplier history and Trade Assurance support represent a strong platform profile. The lack of detailed third-party certifications prevents a perfect score, but the available platform credibility indicators are substantially stronger than basic-level suppliers.

Final Score
18 / 20

3. Business Performance

Basis
- Orders in past six months: 60+
- Transaction value in past six months: CN¥270.4K+
- Store rating: 4.9
- Reviews: 10+

Elaboration
The supplier has demonstrated recent transaction activity, with more than 60 orders and over CN¥270.4K in transaction value during the past six months. The store rating of 4.9 is strong, suggesting buyer satisfaction among recorded reviews. However, the review count of 10+ is relatively limited, which restricts the depth of customer validation.

Scoring Rationale
The supplier shows stable but not high-volume commercial performance. Order quantity and transaction value indicate active business, but the scale is not large enough to be considered a high-volume supplier. The high rating supports confidence, while the small review base reduces the reliability of broader market validation.

Final Score
15 / 20

4. Service Capability

Basis
- Communication response time: ≤7h
- Full Customization: Insufficient Data

Elaboration
The supplier’s listed response time of within 7 hours indicates acceptable communication efficiency, but it does not meet the strongest service benchmark of response within one hour. There is no provided evidence that the supplier supports Full Customization, customized product development, private labeling, or OEM/ODM services.

Scoring Rationale
The response time is reasonable for ordinary inquiry handling, but the absence of customization data limits the assessment. Since strong customization capability is not confirmed, the supplier should be evaluated as having basic service responsiveness rather than advanced service capability.

Final Score
6 / 10

5. Delivery Performance

Basis
- On-time delivery rate: 77.1%

Elaboration
The supplier’s on-time delivery rate is 77.1%, which places it in the 70–79% performance band. This indicates that delivery reliability is below the preferred level for buyers requiring strict shipment schedules or time-sensitive replenishment.

Scoring Rationale
According to the scoring criteria, a 70–79% on-time delivery rate corresponds to 5–6 points. Since 77.1% is near the upper end of this band but still below 80%, the supplier receives the higher score within this range.

Final Score
6 / 10

6. Quality & Customer Feedback

Basis
- Store rating: 4.9
- Reviews: 10+
- Verified supplier: True
- Finished Product Inspection: Insufficient Data
- Factory Verification: True

Elaboration
The supplier has a strong store rating of 4.9, which is positive from a customer feedback perspective. However, the number of reviews is limited at 10+, so the rating is based on a relatively small feedback sample. Factory verification supports baseline credibility, but no Finished Product Inspection information or detailed quality assurance system is provided.

Scoring Rationale
The high rating and verified supplier status support a good quality perception, but the limited review count and lack of confirmed finished product inspection prevent a higher score. The supplier appears to have basic quality credibility, but not enough disclosed quality-control evidence to be considered highly robust.

Final Score
14 / 20

Total Score

71 / 100

Procurement Recommendation

Cooperation is recommended with caution. Guangdong Built Electronic Appliance Manufacture Co., Ltd. is suitable for buyers seeking -verified built-in microwave appliance suppliers with low MOQ options, moderate recent transaction activity, and strong platform credibility. It may be appropriate for small to medium-volume buyers, trial orders, or buyers prioritizing supplier verification and Trade Assurance protection.

The main risks are limited disclosed production scale, small staff size, limited review volume, insufficient data on customization capability, insufficient data on finished product inspection, and a relatively weak on-time delivery rate of 77.1%. Buyers should confirm production capacity, quality inspection procedures, delivery lead times, and customization options before placing larger orders.

The supplier’s growth potential lies in its long operating history, verified status, active transaction record, and strong store rating, but delivery performance and quality documentation should be improved to support larger or more demanding procurement programs.