Yancheng Dafeng Jiajia Toys Factory Supplier Evaluation

Executive Summary

Yancheng Dafeng Jiajia Toys Factory is a China-based plush toy supplier located in Jiangsu, with a reported factory area of 4,500+㎡ and 30+ staff. The supplier focuses on customized and wholesale plush toy products, including soft toys, mini plush items, fantasy plush dolls, American doll toys, and baby plush rag dolls, with MOQs ranging from 60 to 500 pieces. Its platform profile shows 2 years as an Gold Supplier, Trade Assurance support, verified supplier status, response time within 1 hour, and 100.0% on-time delivery. Business activity over the past six months includes 70+ orders and CN¥270.4K+ transaction value, supported by a 5.0 store rating but only 8 reviews. Overall, this supplier appears suitable for small to medium-volume buyers seeking customizable plush products, low-to-moderate MOQs, responsive communication, and reliable delivery. Key limitations are the relatively small staff size, short Gold Supplier history, limited review base, and insufficient data on formal product inspection systems.

Detailed Analysis

1. Company Strength

Basis
- Factory area: 4,500+㎡
- Employees: 30+ staff
- Verified supplier: True
- Product scope: Multiple plush toy and custom soft toy listings

Elaboration
The supplier has a moderate physical production footprint, with a factory area above 4,500㎡, which indicates basic manufacturing infrastructure for plush toy production. However, the employee count of 30+ staff suggests a relatively small operating team rather than a large-scale factory. The presence of verified supplier status improves credibility regarding the existence and basic operational legitimacy of the factory.

Scoring Rationale
The factory demonstrates real production capability through its factory area, product listings, and verified supplier status. However, the staff size limits evidence of large-scale production depth. Based strictly on the provided data, it is more appropriate to classify the supplier as a small-to-medium factory with basic-to-stable production capacity rather than a large-scale supply chain operator.

Final Score: 14 / 20

2. Platform & Compliance Credibility

Basis
- Gold Supplier: True
- Gold Supplier duration: 2 years
- Trade Assurance: True
- Certification/industry tags: Low MOQ for customization, Response time ≤1h, On-time delivery 100.0%
- Verified supplier: True

Elaboration
The supplier has core platform credibility elements, including Gold Supplier status, Trade Assurance, and supplier verification. These are positive signals for transaction protection and platform-level reliability. However, the Gold Supplier history is relatively short at 2 years, and no additional independent product certifications, factory audit certificates, or compliance documents are provided.

Scoring Rationale
The supplier has the essential platform trust structure needed for initial procurement engagement, especially Trade Assurance and verification. The short Gold Supplier duration and lack of detailed third-party compliance certifications prevent a higher score. The credibility level is solid but not yet mature enough to be considered long-term fully established.

Final Score: 16 / 20

3. Business Performance

Basis
- Past 6-month orders: 70+
- Past 6-month transaction value: CN¥270.4K+
- Store rating: 5.0
- Review count: 8

Elaboration
The supplier has measurable recent transaction activity, with more than 70 orders and CN¥270.4K+ in transaction value over the past six months. This indicates active commercial demand rather than an inactive storefront. The 5.0 rating is positive, but the review count is only 8, which limits the statistical strength of customer feedback.

Scoring Rationale
Commercial activity is stable for a smaller supplier, and the transaction amount supports a moderate level of buyer validation. However, the review base is limited, and the order volume does not indicate high-scale platform sales. The supplier performs better than a low-validation vendor but does not reach the level of a high-volume, highly reviewed seller.

Final Score: 15 / 20

4. Service Capability

Basis
- Communication response time: ≤1h
- Platform tag: Low MOQ for customization
- Full Customization: Insufficient Data

Elaboration
The supplier demonstrates strong response efficiency, with a stated response time of within one hour. Product titles and platform tags indicate customization-related offerings and low MOQ for customization. However, the data does not explicitly confirm Full Customization capability, design support, sampling process, or technical customization depth.

Scoring Rationale
Fast response time is a strong service indicator and supports efficient buyer communication. The customization-related product positioning is positive, but because Full Customization is not explicitly confirmed, the score should not reach the highest range. The supplier appears suitable for buyers requiring responsive communication and basic customization support.

Final Score: 8 / 10

5. Delivery Performance

Basis
- On-time delivery rate: 100.0%

Elaboration
The reported delivery performance is very strong, with a 100.0% on-time delivery rate. This directly indicates reliable shipment execution based on the available platform data.

Scoring Rationale
According to the scoring standard, an on-time delivery rate above 90% qualifies for the 9–10 point range. Since the supplier reports 100.0%, it receives a top-tier score for this dimension. No negative delivery data is provided.

Final Score: 10 / 10

6. Quality & Customer Feedback

Basis
- Store rating: 5.0
- Review count: 8
- Verified supplier: True
- Finished Product Inspection: Insufficient Data
- Factory Verification: True / verified supplier status provided

Elaboration
The supplier has a perfect 5.0 store rating, which is favorable, but the review count is limited to 8. Verified supplier status adds a degree of quality and legitimacy assurance, but there is no provided evidence of Finished Product Inspection, formal quality control certificates, product testing standards, or third-party inspection systems.

Scoring Rationale
The rating is strong, but the low number of reviews limits confidence in long-term quality consistency. Verified supplier status supports basic assurance, yet the lack of Finished Product Inspection data prevents classification as a supplier with a complete quality control framework. Quality feedback is positive but not sufficiently broad or deeply verified.

Final Score: 14 / 20

Total Score

77 / 100

Procurement Recommendation

Cooperation is recommended with controlled initial purchasing. Yancheng Dafeng Jiajia Toys Factory is suitable for small to medium-sized buyers seeking plush toys, custom soft toy products, low-to-moderate MOQs, fast response, and reliable delivery performance. The supplier is especially appropriate for trial orders, seasonal plush product sourcing, and buyers that value platform transaction protection through Trade Assurance.

Main risks include limited staff scale, only 2 years of Gold Supplier history, a small review base of 8 reviews, and insufficient data on Finished Product Inspection or formal product quality certifications. Its growth potential is supported by active recent orders, CN¥270.4K+ six-month transaction value, 100.0% on-time delivery, and strong responsiveness. For larger or quality-sensitive orders, buyers should request samples, inspection procedures, and documented quality control evidence before scaling procurement.