Chaozhou Yubinghua Ceramics Co., Ltd. Supplier Evaluation

Executive Summary

Chaozhou Yubinghua Ceramics Co., Ltd. is a Guangdong-based ceramic supplier with a reported factory area of 13,000+㎡, 60+ staff, and verified supplier status. Its listed product range focuses on Nordic-style ceramic home décor and vases, with MOQs ranging from 2 pieces to 500 pieces, indicating flexibility for both small trial orders and wholesale purchasing. The supplier has strong platform credibility, supported by 11 years as an Gold Supplier, Trade Assurance availability, and platform labels including “Socially responsible,” “Low MOQ for customization,” and “Warranty available.” Business activity is moderate to solid, with 80+ orders and CN¥676.1K+ transaction value in the past six months. However, the review base is limited at only 9 reviews, which weakens customer feedback depth. Overall, this supplier appears suitable for buyers seeking ceramic décor products, especially small-to-medium retailers, wholesalers, and customization-oriented buyers requiring platform-backed transaction protection.

Detailed Analysis

1. Company Strength

Basis
- Factory area: 13,000+㎡
- Staff: 60+
- Verified supplier: True
- Location: Guangdong, China

Elaboration
The supplier has a clearly stated production base with a factory area exceeding 13,000㎡ and more than 60 staff. This suggests an established operating structure rather than a very small workshop. The verified supplier status also adds support to its operational credibility. However, the available data does not include detailed production lines, monthly output, machinery, capacity utilization, or factory audit reports beyond the verified supplier indicator.

Scoring Rationale
The factory size and staff count indicate a medium-scale manufacturing capability. The company is stronger than a small basic producer due to its physical scale and verified supplier status, but the absence of detailed production capacity data prevents it from being classified as a large-scale, highly transparent supply chain.

Final Score
16 / 20

2. Platform & Compliance Credibility

Basis
- Gold Supplier: True
- Gold Supplier duration: 11 years
- Trade Assurance: True
- Certification / industry labels: “Socially responsible,” “Low MOQ for customization,” “Warranty available”

Elaboration
The supplier has a long Gold Supplier history of 11 years, which is a strong platform credibility indicator. Trade Assurance support provides buyers with a more secure transaction framework. The listed platform labels also strengthen the supplier’s profile, especially in relation to social responsibility, customization-friendly MOQ, and warranty availability. However, no independent product certifications, international compliance certificates, or third-party factory audit documents are provided in the dataset.

Scoring Rationale
The supplier demonstrates strong platform-backed credibility due to long Gold Supplier tenure, Trade Assurance support, and multiple platform labels. The score is not full because the available data does not confirm external compliance certifications or detailed audit documentation beyond platform-level verification.

Final Score
18 / 20

3. Business Performance

Basis
- Orders in past 6 months: 80+
- Transaction value in past 6 months: CN¥676.1K+
- Store rating: 4.8
- Number of reviews: 9

Elaboration
The supplier shows active recent transaction performance, with more than 80 orders and over CN¥676.1K in transaction value during the past six months. The 4.8 store rating is positive and indicates generally favorable buyer satisfaction. However, the review count is only 9, which limits the reliability of customer feedback as a broad performance indicator.

Scoring Rationale
The order count and transaction value show stable commercial activity, while the store rating is strong. The main limitation is the small number of reviews, which makes the performance evidence less comprehensive than suppliers with a larger verified review base. Therefore, the supplier fits a stable medium-performance profile rather than a high-volume, highly validated merchant.

Final Score
16 / 20

4. Service Capability

Basis
- Response time: ≤3h
- Customization-related label: “Low MOQ for customization”
- Full Customization: Insufficient Data

Elaboration
The supplier’s response time of within three hours indicates acceptable communication efficiency, though it does not reach the highest benchmark of one hour or less. The platform label “Low MOQ for customization” suggests some customization-friendly service conditions, but the dataset does not confirm Full Customization capability.

Scoring Rationale
Service responsiveness is reasonable and suitable for normal procurement communication. The customization-related label is positive, but because Full Customization is not explicitly confirmed, the supplier should be assessed as having basic to moderate service capability rather than advanced customization support.

Final Score
7 / 10

5. Delivery Performance

Basis
- On-time dispatch rate: 90.9%

Elaboration
The supplier’s on-time dispatch rate exceeds 90%, which meets the highest scoring band in the provided evaluation framework. This indicates relatively reliable delivery execution based on the available platform data.

Scoring Rationale
A 90.9% on-time dispatch rate supports a strong delivery performance score. While this is a positive indicator, the dataset does not include average lead time, late shipment reasons, or performance across different order sizes, so the score remains strong but not perfect.

Final Score
9 / 10

6. Quality & Customer Feedback

Basis
- Store rating: 4.8
- Number of reviews: 9
- Verified supplier: True
- Finished Product Inspection: Insufficient Data
- Factory Verification: True

Elaboration
The supplier has a positive store rating of 4.8, which indicates favorable customer satisfaction among recorded reviewers. Verified supplier status and factory verification provide some quality-related confidence. However, only 9 reviews are available, which limits the statistical strength of customer feedback. The dataset also does not confirm Finished Product Inspection.

Scoring Rationale
The supplier shows good quality signals through its rating and verified status, but the low review count and lack of confirmed Finished Product Inspection reduce the strength of the quality assurance profile. The supplier can be considered acceptable from a quality perspective, but further inspection or sample validation would be advisable before large-scale procurement.

Final Score
15 / 20

Total Score

81 / 100

Procurement Recommendation

Chaozhou Yubinghua Ceramics Co., Ltd. is recommended for conditional cooperation, especially for buyers sourcing ceramic home décor, Nordic-style decorative vases, and related ceramic products. The supplier is suitable for small-to-medium retailers, wholesalers, and buyers seeking flexible MOQ options with Trade Assurance protection.

Key strengths include long Gold Supplier history, verified supplier status, solid factory scale, positive recent transaction activity, and strong on-time dispatch performance. Main risks include limited review volume, insufficient data on Finished Product Inspection, and no confirmed Full Customization capability. Its growth potential appears positive based on platform longevity, active transactions, and customization-friendly labeling, but buyers should request samples, confirm inspection procedures, and clarify customization scope before placing larger orders.