Wuchuan Maoli Shoes Co., Ltd. Supplier Evaluation

Executive Summary

Wuchuan Maoli Shoes Co., Ltd. is a Guangdong-based footwear supplier with a reported factory area of 18,000+ m² and 150+ staff, indicating a medium-scale production setup with established manufacturing capacity. The company’s listed products focus on slippers and flip-flops, with MOQs ranging from 5 pairs for stock items to 3,000 pairs for larger-volume styles, suggesting suitability for both trial orders and volume-based procurement depending on the product line. On , the supplier shows solid platform credibility with 6 years as a Gold Supplier, Trade Assurance support, and verified supplier status. Business performance is commercially meaningful, with 30+ orders and CN¥12.1M+ transaction value in the past six months, supported by a 4.8 store rating and 20+ reviews. The strongest areas are delivery reliability and transaction value, while the main limitations are limited review volume and insufficient data on full customization and finished product inspection. Overall, this supplier is suitable for buyers seeking cost-effective casual footwear with reliable delivery performance.

Detailed Analysis

1. Company Strength

Basis

• Company name: Wuchuan Maoli Shoes Co., Ltd.
• Location: Guangdong, China
• Factory area: 18,000+ m²
• Employees: 150+ staff
• Verified supplier / factory audit status: True

Elaboration

The supplier has a clearly stated physical manufacturing base with a factory area exceeding 18,000 m² and more than 150 employees. This indicates a meaningful production footprint rather than a very small workshop operation. The employee count supports a medium-scale production structure, while the verified supplier status adds a degree of confidence that the factory information has undergone platform-level validation.

The product listings also show multiple footwear categories, including PVC slippers, women’s flip-flops, men’s slippers, and summer footwear, which suggests the supplier has experience handling several variations within the casual footwear segment. However, the data does not provide details on monthly production capacity, production lines, equipment, export ratio, or major customer base, so the assessment cannot classify the company as a large-scale global supply chain operator.

Scoring Rationale

The supplier demonstrates stronger-than-basic company strength due to its 18,000+ m² factory, 150+ staff, and verified supplier status. These factors support a stable medium-sized manufacturing profile. However, the absence of detailed production capacity, factory certification names, equipment data, or large-scale customer references prevents a top-tier score. The company appears capable of supporting regular footwear procurement, but the available data does not fully prove large-scale or highly sophisticated production capability.

Final Score

16 / 20

2. Platform & Compliance Credibility

Basis

• Gold Supplier: True
• Gold Supplier duration: 6 years
• Trade Assurance: True
• Verified supplier / factory audit status: True
• Certification / industry labels: “On-time delivery 100.0%”, “Response time ≤4h”
• Other compliance certificates: Insufficient Data

Elaboration

The supplier has been a Gold Supplier for 6 years, which indicates a relatively established presence on rather than a newly listed company. Trade Assurance support is also important because it provides buyers with a platform-backed transaction mechanism. The verified supplier status further improves credibility by confirming that the supplier has passed some form of platform verification.

The available labels highlight operational performance, specifically 100.0% on-time delivery and response time within 4 hours. These are positive platform indicators, but they are not equivalent to formal product compliance certifications or industry-specific quality certificates. No data is provided for certifications such as ISO, BSCI, SGS product testing, or other footwear-related compliance documents.

Scoring Rationale

The supplier scores strongly in this dimension because it combines 6 years of Gold Supplier history, Trade Assurance, and verified supplier status. These factors provide meaningful platform credibility and reduce basic transaction risk. However, the certification profile is not fully complete because the provided labels mainly relate to delivery and response performance, while formal compliance certifications are not listed. Therefore, the score is high but not at the maximum level.

Final Score

18 / 20

3. Business Performance

Basis

• Orders in past 6 months: 30+
• Transaction value in past 6 months: CN¥12.1M+
• Store rating: 4.8
• Number of reviews: 20+

Elaboration

The supplier’s business performance is supported by a relatively high transaction value of CN¥12.1M+ over the past six months. This indicates that the supplier has generated significant commercial activity on the platform. The order count of 30+ is moderate rather than exceptionally high, but the transaction value suggests that at least some orders may involve meaningful purchasing volume.

The store rating of 4.8 is positive and reflects generally favorable buyer satisfaction. However, the review count of 20+ is still limited, so the statistical depth of customer feedback is not very large. While the available business data supports real market activity, the combination of moderate order count and limited review volume prevents this supplier from being assessed as having fully proven high-volume platform performance.

Scoring Rationale

The high six-month transaction value is the strongest evidence in this category and supports a strong business performance score. The 4.8 store rating also reinforces a positive market impression. However, 30+ orders and 20+ reviews indicate that transaction validation is present but not extensive. The supplier appears commercially active and credible, but the platform data does not yet show very high order frequency or broad customer feedback coverage.

Final Score

17 / 20

4. Service Capability

Basis

• Communication response time: ≤4h
• Full Customization support: Insufficient Data
• Other communication efficiency data: Insufficient Data

Elaboration

The supplier’s stated response time is within 4 hours, which indicates acceptable communication efficiency for normal sourcing and inquiry handling. This is a useful service indicator, especially for buyers who need quotation clarification, product confirmation, or order coordination within a reasonable time frame.

However, the data does not confirm whether the supplier supports Full Customization. There is also no specific information on sample development speed, design support, packaging customization, OEM/ODM capability, dedicated account management, or multilingual sales support. As a result, the supplier’s service capability can be considered functional, but not fully proven as a strong customization-oriented service provider.

Scoring Rationale

A response time of ≤4h is positive, but it does not meet the highest service benchmark of ≤1h. Since Full Customization support is not provided in the data, the supplier cannot be scored as having strong customization capability. The available information supports a normal and practical service level, suitable for standard inquiries and regular procurement communication, but the lack of customization evidence limits the score.

Final Score

7 / 10

5. Delivery Performance

Basis

• On-time delivery rate: 100.0%

Elaboration

The supplier reports a 100.0% on-time delivery rate, which is the strongest measurable performance indicator in the provided dataset. This suggests that, based on available platform data, the supplier has demonstrated reliable delivery execution.

For procurement purposes, strong delivery performance is particularly important in footwear sourcing, where seasonal demand and retail launch timing can affect buyer planning. However, the data does not include shipment volume, number of delivery records, average lead time, or historical delivery consistency beyond the stated on-time rate.

Scoring Rationale

According to the scoring standard, an on-time delivery rate above 90% qualifies for 9 to 10 points. Since the supplier’s stated rate is 100.0%, it merits the maximum score in this category. The score is based strictly on the provided delivery metric, while noting that deeper shipment history is not available.

Final Score

10 / 10

6. Quality & Customer Feedback

Basis

• Store rating: 4.8
• Review count: 20+
• Verified supplier / factory audit status: True
• Finished Product Inspection: Insufficient Data
• Factory Verification: True, based on provided verified supplier / factory audit status

Elaboration

The supplier has a strong store rating of 4.8, which indicates generally positive customer feedback. The verified supplier status also supports a basic quality assurance impression because the supplier has been validated at the platform or factory-audit level. These factors provide some confidence in supplier reliability.

However, the number of reviews is only 20+, which limits the depth of customer feedback analysis. In addition, there is no provided evidence of Finished Product Inspection, product testing, third-party inspection records, defect rate data, return rate data, or formal quality management certification. Therefore, while the supplier shows positive quality signals, the quality assurance system is not fully documented in the available information.

Scoring Rationale

The 4.8 rating and verified supplier status justify a good score, as they indicate favorable buyer experience and a baseline level of factory credibility. However, the relatively limited review volume and lack of Finished Product Inspection data prevent the supplier from reaching the highest quality tier. The supplier appears to have acceptable quality feedback, but buyers should still conduct pre-shipment inspection or sample evaluation before larger orders.

Final Score

15 / 20

Total Score

Procurement Recommendation

Recommendation: Recommended for conditional cooperation.

Wuchuan Maoli Shoes Co., Ltd. is a suitable supplier for buyers sourcing casual footwear such as slippers and flip-flops, especially where competitive pricing, moderate-to-large order quantities, and reliable delivery are important. The supplier is particularly appropriate for importers, wholesalers, e-commerce sellers, and distributors looking for established factory capacity and Trade Assurance-supported transactions.

The main strengths are its 18,000+ m² factory scale, 150+ staff, 6-year Gold Supplier history, Trade Assurance support, CN¥12.1M+ recent transaction value, 4.8 store rating, and 100.0% on-time delivery rate. These indicators show a commercially active and operationally reliable supplier.

The main risks are the limited review count, insufficient data on Full Customization, and insufficient data on Finished Product Inspection or formal product quality certification. For first-time cooperation, buyers should request product samples, confirm materials and sizing standards, clarify customization capability if needed, and arrange pre-shipment inspection for larger orders.

Overall, the supplier has good growth potential as a medium-scale footwear manufacturer with strong delivery performance and solid platform credibility, but quality verification should be strengthened before high-value or customized procurement.