Jinjiang Zhen'An Shoes Co., Ltd. Supplier Evaluation

Executive Summary

Jinjiang Zhen'an Shoes Co., Ltd. is a Fujian, China-based footwear supplier focused on soccer cleats and football shoes, including TPU outsole, AG stud, seamless craft, breathable, rubber, and customized football shoe products. The supplier shows a moderate production foundation with a reported factory area of 5,000+ m², 90+ staff, and verified supplier status. On , it holds Gold Supplier status for 1 year, supports Trade Assurance, and displays service-related labels including ODM service available, Full Customization, Minor Customization, and response time ≤1 hour. Commercial performance is reasonably active, with 300+ orders and CN¥135.2K+ transaction value over the past six months, supported by a 4.4 store rating and 70+ reviews. Delivery performance is strong with a 96.1% on-time dispatch rate. This supplier appears suitable for buyers seeking flexible, low-MOQ football footwear sourcing, especially for trial orders, customization testing, and mid-volume procurement. However, quality-system information remains partially insufficient due to no provided Finished Product Inspection data.

Detailed Analysis

1. Company Strength — 20 Points

Basis

• Company: Jinjiang Zhen'an Shoes Co., Ltd.
• Location: Fujian, China
• Factory area: 5,000+ m²
• Employees: 90+ staff
• Verified supplier: True
• Product scope shown: soccer cleats / football shoes with TPU outsole, AG studs, seamless craft, breathable construction, rubber outsole, and customization-oriented models.

Elaboration

The supplier has a defined manufacturing base with a factory area above 5,000 m² and a workforce above 90 employees. This indicates that the company is not merely a small trading operation based on the provided data, but has a tangible production foundation. The verified supplier status further supports the credibility of its operating entity and factory presence.

The product listings are concentrated around soccer cleats and football shoes, which suggests a relatively focused product category rather than a highly diversified catalog. A focused product line can be beneficial for buyers seeking category-specific sourcing, especially when paired with customization options and low MOQ structures.

Scoring Rationale

The company demonstrates basic-to-mid-level factory strength: the factory size and employee count are meaningful, but not large enough to classify it as a large-scale, highly mature supply chain operation. Verified supplier status improves confidence, but no additional factory audit details, production capacity figures, annual output, or internationally recognized factory certifications were provided. Therefore, the supplier fits best within the “medium stable factory” range rather than the highest tier.

Final Score

15 / 20

2. Platform & Compliance Credibility — 20 Points

Basis

• Gold Supplier: True
• Gold Supplier duration: 1 year
• Trade Assurance: True
• Verified supplier: True
• Certification / service labels provided:
• ODM service available
• Full customization
• Minor customization
• Response time ≤1h

Elaboration

The supplier has the core platform credibility elements: Gold Supplier status, Trade Assurance support, and verified supplier status. These are important for procurement risk control because they provide a degree of platform-level transparency and transactional protection.

However, the Gold Supplier duration is only 1 year, which limits the evidence of long-term platform reliability. The available labels are mainly service and customization related, rather than formal product compliance certifications or quality management certifications. No third-party product certifications, factory compliance certificates, social compliance audits, or export market compliance documents were provided.

Scoring Rationale

The supplier has essential platform credibility indicators, especially Trade Assurance and verified supplier status. This supports a reasonable level of trust for initial procurement. However, the short Gold Supplier history and lack of detailed compliance certification data prevent it from reaching the top scoring band. It is credible enough for controlled sourcing but should still be verified further before large-volume or compliance-sensitive orders.

Final Score

16 / 20

3. Business Performance — 20 Points

Basis

• Orders in the past 6 months: 300+
• Transaction value in the past 6 months: CN¥135.2K+
• Store rating: 4.4
• Reviews: 70+

Elaboration

The supplier has demonstrated active recent platform transactions, with more than 300 orders in the past six months. This indicates that the store is commercially active and has a visible buyer base. The transaction amount of CN¥135.2K+ shows real sales activity, though the overall value appears moderate rather than high.

The store rating of 4.4 is acceptable but not excellent. Combined with 70+ reviews, the feedback base is useful but still not large enough to represent very broad market validation. The order count is stronger than the transaction amount, which may reflect low-MOQ, sample, trial, or small-batch purchasing behavior based on the provided MOQ of 1 pair across listed products.

Scoring Rationale

The supplier shows stable business activity, with a meaningful number of recent orders and a moderate transaction value. The review base provides some commercial validation, but the 4.4 rating suggests performance is not at a premium satisfaction level. Therefore, the supplier fits the “stable medium-scale transaction” category rather than the high-performance tier.

Final Score

15 / 20

4. Service Capability — 10 Points

Basis

• Communication response time: ≤1h
• Service labels:
• Full customization
• Minor customization
• ODM service available
• Response time ≤1h

Elaboration

The supplier demonstrates strong service responsiveness based on the reported response time of ≤1 hour. This is favorable for buyers who require quick quotation cycles, sample discussions, customization clarification, and order follow-up.

The availability of Full Customization, Minor Customization, and ODM service indicates that the supplier can support different levels of product adaptation. This is especially relevant for footwear buyers who may require adjustments in upper material, outsole configuration, branding, colorways, packaging, or other design-related requirements, although the exact customizable elements were not specified in the provided data.

Scoring Rationale

The combination of ≤1h response time and Full Customization support meets the highest service-capability scoring standard. While the exact scope and technical depth of customization are not fully detailed, the available platform labels are strong enough to support a high score within this dimension.

Final Score

10 / 10

5. Delivery Performance — 10 Points

Basis

• On-time dispatch rate: 96.1%

Elaboration

The supplier’s on-time dispatch rate of 96.1% is a strong operational indicator. It suggests that the supplier has a reliable ability to process and dispatch orders within committed timelines on the platform. This is particularly valuable for buyers managing seasonal sports footwear demand, promotional sales windows, or replenishment cycles.

No additional data was provided regarding average lead time, production lead time for custom orders, shipping methods, or delays by order type. Therefore, the assessment is limited strictly to the provided on-time dispatch rate.

Scoring Rationale

According to the scoring rule, an on-time shipment rate above 90% qualifies for 9–10 points. At 96.1%, the supplier is clearly within the top delivery-performance band. Since the figure is significantly above the threshold, the supplier receives a full score in this category.

Final Score

10 / 10

6. Quality & Customer Feedback — 20 Points

Basis

• Store rating: 4.4
• Reviews: 70+
• Verified supplier: True
• Finished Product Inspection: Insufficient Data
• Factory Verification: Verified supplier status provided, but detailed factory verification report data is Insufficient Data

Elaboration

The supplier has a moderate customer feedback base with 70+ reviews and a 4.4 rating. This indicates that buyers have completed transactions and provided feedback, but the satisfaction level is not at the highest tier. A 4.4 score should be interpreted as acceptable but requiring attention, especially for buyers with strict quality expectations.

The supplier’s verified status provides some confidence regarding company legitimacy and factory presence. However, the data does not confirm Finished Product Inspection, specific quality-control procedures, product testing standards, defect-rate performance, or third-party inspection history. As a result, the quality assurance system cannot be considered fully transparent based on the provided information.

Scoring Rationale

The supplier has enough customer feedback to support a basic quality reference, and verified supplier status adds credibility. However, the 4.4 rating is not exceptionally high, the review count is moderate, and there is no provided Finished Product Inspection information. Therefore, the supplier should be rated as having acceptable but not fully proven quality assurance capability.

Final Score

15 / 20

Total Score

Procurement Recommendation

Recommendation: Recommended for controlled cooperation, especially for trial orders, sample development, and small-to-medium volume football shoe procurement.

Jinjiang Zhen'an Shoes Co., Ltd. is suitable for buyers seeking soccer cleats or football shoes with low MOQ flexibility and customization support. Its strengths include fast response time, Full Customization availability, ODM service label, Trade Assurance support, verified supplier status, active recent order volume, and strong on-time dispatch performance.

Suitable customer types:
- Small and medium footwear brands testing football shoe products
- E-commerce sellers requiring low MOQ sourcing
- Buyers needing customized soccer cleats or private-label development
- Importers looking for flexible trial procurement before scaling orders

Main risk points:
- Gold Supplier history is only 1 year
- Store rating is 4.4, acceptable but not premium
- Finished Product Inspection information is Insufficient Data
- Detailed factory audit, production capacity, quality-control process, and compliance certification data are Insufficient Data

Growth potential:
The supplier shows promising growth potential due to active platform orders, customization service labels, fast response capability, and strong delivery performance. For larger or quality-sensitive orders, buyers should request samples, confirm QC procedures, obtain inspection reports, and consider third-party pre-shipment inspection before committing to bulk production.