Ningbo Keycool Electric Appliance Co., Ltd. Supplier Evaluation

Executive Summary

Ningbo Keycool Electric Appliance Co., Ltd. is a China-based supplier located in Zhejiang, with a reported factory area of over 12,000㎡ and more than 140 staff. Based on the provided data, the company appears to be a mid-sized manufacturer with verified supplier status and a product portfolio focused on cooling-only and inverter electrical appliance units, including multiple BTU capacity options. Its profile shows strong platform credibility, including 6 years as a Gold Supplier, Trade Assurance support, and capability tags such as Finished Product Inspection, Warranty Available, ODM Service Available, and Full Customization. Commercial performance is supported by CN¥7.4M+ transaction value over the past six months, although the order count and review volume remain moderate. The supplier is most suitable for buyers seeking mid-to-large batch procurement, customization options, and relatively strong delivery reliability. Key limitations are limited review volume and insufficient data on external certifications, export markets, and named customer references.

Detailed Analysis

1. Company Strength

Basis:
- Factory area: 12,000+㎡
- Employees: 140+ staff
- Verified supplier: True
- Location: Zhejiang, China

Elaboration:
The supplier demonstrates a tangible manufacturing base with a factory size exceeding 12,000㎡ and a workforce of more than 140 staff. This indicates a production setup beyond a small workshop level and suggests the ability to support structured production activities. The verified supplier status further strengthens confidence that the company has passed at least a platform-level supplier verification process.

Scoring Rationale:
The company fits the profile of a medium-sized stable factory rather than a very large-scale supply chain. The factory area and employee count are solid, and verification adds credibility. However, the provided data does not include detailed production capacity, number of production lines, annual output, machinery list, or internationally recognized factory audit certifications, which limits the ability to assign a top-tier score.

Final Score: 16 / 20

2. Platform & Compliance Credibility

Basis:
- Gold Supplier: True
- Gold Supplier duration: 6 years
- Trade Assurance: True
- Verified supplier: True
- Tags: Finished Product Inspection, Warranty Available, ODM Service Available, Full Customization

Elaboration:
The supplier has a relatively mature presence, supported by 6 years of Gold Supplier status and Trade Assurance availability. The presence of multiple capability and compliance-related tags improves buyer confidence, especially Finished Product Inspection and Warranty Available. Verified supplier status also supports baseline credibility.

Scoring Rationale:
The platform credibility is strong because the supplier combines Gold Supplier history, Trade Assurance, supplier verification, and multiple relevant capability tags. Six years is a meaningful operating history on the platform. However, the data does not provide details on third-party management system certifications, product compliance certificates, or audited factory report specifics, so the score remains slightly below maximum.

Final Score: 18 / 20

3. Business Performance

Basis:
- Orders in past 6 months: 20+
- Transaction value in past 6 months: CN¥7.4M+
- Store rating: 5.0
- Reviews: 10+

Elaboration:
The supplier shows active recent commercial performance, with more than 20 orders and over CN¥7.4M in transaction value during the past six months. The transaction amount is relatively strong and suggests the supplier has handled meaningful order values. The 5.0 store rating is positive, but the review base of 10+ remains limited.

Scoring Rationale:
The supplier demonstrates credible commercial activity, especially through the reported transaction value. However, the order count is moderate rather than high, and the review volume is still relatively small, which reduces the depth of market validation. The 5.0 rating supports a positive assessment, but a larger review base would be required for a higher score.

Final Score: 16 / 20

4. Service Capability

Basis:
- Response time: ≤6h
- Full Customization: listed
- ODM Service Available: listed

Elaboration:
The supplier supports customization-related services, including Full Customization and ODM service availability. This is valuable for buyers requiring product adaptation, private-label requirements, or specification-based sourcing. The response time of within 6 hours indicates acceptable communication efficiency, though it is not at the fastest service level.

Scoring Rationale:
The supplier has clear customization capability, which strengthens service capability. However, the response time does not meet the ≤1 hour benchmark for top-tier service scoring. Based on the available data, the service level is solid and suitable for standard procurement communication, but not exceptional.

Final Score: 8 / 10

5. Delivery Performance

Basis:
- On-time delivery rate: 100.0%

Elaboration:
The supplier reports a 100.0% on-time delivery rate, which is the strongest delivery indicator provided. This suggests strong recent delivery reliability within the platform-tracked scope.

Scoring Rationale:
According to the scoring standard, an on-time delivery rate above 90% qualifies for 9–10 points. Since the provided rate is 100.0%, the supplier receives the maximum score in this dimension. No additional logistics or lead-time data was provided.

Final Score: 10 / 10

6. Quality & Customer Feedback

Basis:
- Store rating: 5.0
- Reviews: 10+
- Finished Product Inspection: listed
- Verified supplier: True
- Warranty Available: listed

Elaboration:
The supplier has a perfect reported store rating of 5.0 and includes Finished Product Inspection and Warranty Available among its platform tags. These indicators suggest that the supplier has basic quality assurance mechanisms visible on the platform. Verified supplier status further supports trust in the company profile.

Scoring Rationale:
The quality-related indicators are positive, especially the 5.0 rating, Finished Product Inspection, and warranty availability. However, the number of reviews is only 10+, which is not enough to establish broad customer feedback reliability. The data also does not include defect rates, inspection reports, product certifications, or detailed quality control procedures. Therefore, the supplier scores well but not at the highest level.

Final Score: 16 / 20

Total Score

84 / 100

Procurement Recommendation

Cooperation is recommended with controlled order validation. Ningbo Keycool Electric Appliance Co., Ltd. is suitable for buyers seeking medium-scale procurement, cooling appliance products, ODM support, and customization services. The supplier is especially relevant for buyers who value platform safeguards such as Gold Supplier status, Trade Assurance, Finished Product Inspection, and verified supplier backing.

Main risks include limited review volume, insufficient data on external product certifications, insufficient information on export markets, and no provided named customer references. Growth potential is positive due to its verified factory base, 6-year Gold Supplier history, CN¥7.4M+ recent transaction value, and 100% reported on-time delivery rate. For first-time cooperation, buyers should request product compliance documents, inspection records, production capacity details, and sample validation before scaling orders.