Ningbo Keycool Electric Appliance Co., Ltd. Supplier Evaluation

Executive Summary

Ningbo Keycool Electric Appliance Co., Ltd. is a China-based supplier located in Zhejiang, with a reported factory area of 12,000+㎡ and 140+ staff. The company presents a mid-sized manufacturing profile with verified supplier status, 8 years as an Gold Supplier, Trade Assurance support, and platform labels including Finished Product Inspection, ODM service, Full Customization, and Warranty available. Its listed products are mainly dishwasher-related appliances and display counter products, with MOQ levels ranging from 162 to 400 pieces. Business performance shows 10+ orders and CN¥6.4M+ transaction value over the past six months, supported by a 5.0 store rating and 10+ reviews. Service data confirms response time within 3 hours, but broader communication efficiency data is insufficient. Delivery performance is strong with a 100.0% on-time shipment rate. Overall, this supplier appears suitable for buyers seeking verified, customization-capable appliance suppliers with moderate order validation and strong delivery reliability.

Detailed Analysis

1. Company Strength

Basis:
- Factory area: 12,000+㎡
- Employees: 140+ staff
- Verified supplier: True
- Factory location: Zhejiang, China

Elaboration:
The supplier demonstrates a solid physical operating base with a factory area above 12,000㎡ and more than 140 employees. This indicates a meaningful production foundation rather than a very small workshop-scale operation. The verified supplier status further strengthens its company profile because it provides a degree of platform-backed confirmation of supplier identity or operating capability.

Scoring Rationale:
The company does not reach the level of a very large-scale supplier based on the provided headcount and factory size, but it clearly exceeds the threshold of a small basic producer. Its factory size, staffing level, and verified supplier status support a mid-sized stable factory assessment.

Final Score: 16 / 20

2. Platform & Compliance Credibility

Basis:
- Gold Supplier: True
- Gold Supplier duration: 8 years
- Trade Assurance: True
- Certification/industry labels: Warranty available, Finished Product Inspection, ODM service available, Full Customization

Elaboration:
The supplier has a relatively long Gold Supplier history of 8 years, which supports platform credibility. Trade Assurance availability adds transactional protection for buyers. The listed platform tags are also commercially relevant, particularly Finished Product Inspection, Warranty available, ODM service, and Full Customization.

Scoring Rationale:
The combination of 8-year Gold Supplier status, Trade Assurance, verified supplier status, and multiple service/inspection labels represents a strong platform credibility profile. However, no specific independent factory audit certificate or international product certification is provided, so the score should not be treated as a full compliance certification score.

Final Score: 18 / 20

3. Business Performance

Basis:
- Orders in past 6 months: 10+
- Transaction amount in past 6 months: CN¥6.4M+
- Store rating: 5.0
- Reviews: 10+

Elaboration:
The supplier shows measurable recent business activity, with 10+ orders and CN¥6.4M+ in transactions over the past six months. The transaction value is relatively strong compared with the order count, suggesting that individual order values may be meaningful. The 5.0 store rating is positive, although the review base of 10+ remains limited.

Scoring Rationale:
The supplier has credible commercial validation through actual recent orders and a high transaction amount. However, the order count and review volume are not high enough to classify it as a top-volume platform performer. The high rating supports confidence, but the small review base limits the strength of the evidence.

Final Score: 16 / 20

4. Service Capability

Basis:
- Response time: ≤3h
- Full Customization: listed
- ODM service available: listed
- Communication efficiency beyond response time: Insufficient Data

Elaboration:
The supplier provides a response time within 3 hours, which is acceptable for international B2B sourcing communication. The presence of Full Customization and ODM service labels indicates that the supplier may support customized product requirements. However, there is no detailed data on quotation speed, sample handling, engineering support, language capability, or after-sales communication performance.

Scoring Rationale:
The supplier has clear customization-related platform labels and a reasonable response time, but it does not meet the strongest service benchmark of response within 1 hour. Because broader service performance evidence is insufficient, the score is kept in the upper-middle range rather than the highest tier.

Final Score: 8 / 10

5. Delivery Performance

Basis:
- On-time shipment rate: 100.0%

Elaboration:
The reported on-time shipment rate is 100.0%, which is the strongest delivery indicator provided. This suggests the supplier has performed well in meeting shipment timelines within the measured platform data.

Scoring Rationale:
According to the scoring standard, an on-time shipment rate above 90% qualifies for 9–10 points. Since the provided rate is 100.0%, the supplier earns the maximum score for this dimension.

Final Score: 10 / 10

6. Quality & Customer Feedback

Basis:
- Store rating: 5.0
- Reviews: 10+
- Finished Product Inspection: listed
- Verified supplier: True
- Factory Verification: Insufficient Data

Elaboration:
The supplier’s 5.0 store rating is a strong quality-related signal, and the Finished Product Inspection label indicates that some form of final inspection process is available. Verified supplier status also adds credibility. However, the review count is only 10+, which limits statistical confidence, and there is no explicit Factory Verification data beyond the verified supplier field.

Scoring Rationale:
The quality profile is positive due to the perfect store rating, Finished Product Inspection label, and verified supplier status. Still, the relatively small number of reviews and lack of detailed factory verification or product certification data prevent a top-tier quality score.

Final Score: 16 / 20

Total Score

84 / 100

Procurement Recommendation

Cooperation is recommended, especially for buyers seeking dishwasher-related appliances or customized appliance products from a verified mid-sized Chinese supplier. The supplier is most suitable for importers, distributors, private-label buyers, and project-based purchasers that value Trade Assurance, customization support, and reliable shipment performance.

Key risks include limited review volume, only 10+ recent orders, insufficient detailed factory verification data, and lack of disclosed independent product certifications. Growth potential is supported by its 8-year Gold Supplier history, CN¥6.4M+ recent transaction value, 100.0% on-time shipment rate, and customization/ODM capability. For larger procurement programs, buyers should request product compliance documents, factory audit reports, sample validation, and detailed QC procedures before placing bulk orders.